Discover ‘Porsche NOW’: A New Way to Experience Porsche
Porsche continues to lead the automotive world with innovative experiences, and now, with ‘Porsche NOW,’ the brand introduces a fresh way to connect with customers. Porsche NOW offers an immersive, temporary retail space where Porsche enthusiasts can explore the latest models, interact with product experts, and discover Porsche’s electric mobility vision. For those eager to experience Porsche NOW firsthand, Porsche of Colorado Springs in Colorado Springs, CO, is your destination for all Porsche news and updates. Visit us to learn more about this modern luxury concept and explore the latest Porsche vehicles.
Everything You Need to Know About ‘Porsche NOW’
In a unique and temporary sales environment, Porsche NOW brings an innovative approach to experiencing the Porsche brand. Designed as a pop-up showroom, Porsche NOW places the Porsche experience at the heart of busy, accessible locations. Unlike traditional dealerships, Porsche NOW locations create a relaxed and engaging atmosphere where customers can interact closely with Porsche vehicles and brand experts. These spaces are tailored to showcase the Porsche brand’s latest models, particularly its advancements in electric mobility.
The first Porsche NOW location in the United States recently opened in San Jose, California, at the vibrant Santana Row. Developed in partnership with Porsche Cars North America, Inc. (PCNA) and Porsche Stevens Creek, Porsche NOW San Jose emphasizes electric mobility with displays of groundbreaking models like the all-electric Macan and the 2025 Taycan. This concept encourages new and existing Porsche enthusiasts to explore these models in an intimate setting close to popular dining and shopping venues.
“With Porsche NOW, we saw an opportunity to inspire new and existing customers in the middle of a thriving, busy area of San Jose populated by restaurants and stores – making it more convenient for them and allowing us the creative freedom to showcase our incredible new cars,” says John Cappella, Executive Vice President and COO of PCNA. “By combining elements of the local community and Porsche’s heritage, we introduced a new perspective that enhanced the customer experience beyond the vehicles.”
Inside Porsche NOW, customers can enjoy a configuration lounge to personalize their vehicles and experience the latest Porsche models up close. Special events such as exclusive culinary tastings enhance the experience, making each Porsche NOW visit memorable. Porsche NOW San Jose is owned and operated by Porsche Stevens Creek. A second location is expected to open soon in Laguna Beach, CA, with additional locations anticipated across the U.S. in 2025.
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Why Buy a Porsche at Porsche of Colorado Springs in Colorado Springs, CO?
For those ready to purchase a Porsche or learn more about the latest Porsche models, Porsche of Colorado Springs offers a superior dealership experience. Our dealership provides a carefully curated selection of Porsche vehicles, from legendary sports cars to the latest advancements in electric mobility, including the 2025 Taycan and Macan Electric. As an authorized Porsche dealer, we provide access to exclusive Porsche NOW updates, events, and all things Porsche.
At our dealership, we understand that purchasing a Porsche is more than just buying a vehicle – it’s a lifestyle choice. Our dedicated team of Porsche experts is passionate about delivering personalized service tailored to each customer’s needs. We offer a seamless purchasing process focusing on transparency and customer satisfaction. Our dealership also includes a state-of-the-art service center staffed by certified Porsche technicians who ensure your vehicle maintains peak performance for years.
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Discover the New Porsche Experience with Us
Visit Porsche of Colorado Springs in Colorado Springs, CO, to discover how Porsche NOW and the latest Porsche models are reshaping the automotive experience. Contact us to schedule a test drive, and let our team guide you through the world of Porsche – where luxury and innovation meet to create unforgettable driving experiences.
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